Natural Elegance Crafting.
Our Story
Established in 1399 (2020/2021) under the management of the Lonji brothers, Afra Rokesh Shomal Amol Company commenced operations specializing in the production of MDF with various natural veneers, the trading of raw and colored MDF, and the sale of natural veneers. We also engage in the import and export of raw and melamine-faced MDF (Medium-Density Fiberboard), particleboard, and natural wood veneers. Since our inception, we have strived to be a major producer of natural wood veneers, contributing significantly to the Iranian wood industry. By employing the latest technologies from leading international countries in wood product manufacturing, Afra Rokesh Shomal Amol has realized a long-held aspiration within the Iranian wood industry. To date, through the production and provision of high-quality products competitive with international counterparts, the company has successfully addressed the needs of numerous domestic factories and industries.
Our Mission
Based in Iran, Afra Rokesh Shomal Amol Company consistently endeavors to intelligently leverage scientific methods and appropriate technology. By optimally utilizing available resources, harnessing the capabilities of specialized human capital, and offering diverse products compliant with international standards and customer requirements, the company aims to advance its strategic objectives and expand its market share in Iran and the wider region. We are committed to developing the wood industry by relying on human capital and innovation to achieve customer satisfaction, continuous quality improvement, the application of advanced technology, and entry into new markets.
Main Office/Showroom
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Our Vision
Our vision is to diligently implement our annual plans and maintain our strategic role as a key supplier of various wood products through continuous quality improvement for our customers. Through the utilization of human knowledge and experience, dedicated research, and appropriate technological advancements, we will strive to enhance our domestic market share and establish a significant regional presence, thereby increasing customer satisfaction. We aim to elevate the quality of raw materials and product manufacturing processes such that they raise customer expectations to the level of international standards. This objective is supported by offering unique after-sales services specifically tailored for discerning customers who value distinctiveness and quality and seek a satisfying and reassuring experience. We are committed to producing up-to-date, high-quality, and diverse products, and to offering a new, professional experience in collaboration with market experts. Our long-term aspiration is to rank among the top composite panel manufacturers and export finished products.
Certificates & Quality Assurance
Afra Rokesh Shomal Amol Company is deeply committed to upholding the highest standards of quality across all its operations and products. Our processes and offerings are designed to be compliant with international standards and customer requirements. We consistently endeavor towards continuous quality improvement and aim to elevate the quality of our raw materials and product manufacturing processes to the level of international standards. By leveraging appropriate technology and expertise, we ensure the provision of high-quality products competitive with international counterparts. This commitment to quality and adherence to international standards is a cornerstone of our operations and key to achieving customer satisfaction.
Administration 2022
2020
Generic Industry 2023
2019
Our Values
Grounded in a culture of customer excellence, we implement effective productivity management and pursue value creation and optimal profitability policies. We uphold environmental considerations within the framework of sustainable development. We emphasize building strong, trust-based relationships with our clients, prioritizing customer trust as a core value and striving to provide a distinctive and memorable customer experience. Employing principles of color psychology and interior design, the company aims to produce high-quality products that meet aesthetic and functional needs.
Capacity
Afra Rokesh Shomal operates with a robust annual production capacity of 800,000 square meters of veneered MDF in various designs and holds a sales capacity of 950,000 square meters of various natural veneers.
Collaborations
We engage in strategic collaborations for raw material supply and distribution. This includes partnerships for cellulosic raw materials with key entities in the MDF sector and holding active representation for the distribution of raw and colored MDF for several prominent companies. In natural veneer supply, we collaborate with international partners to ensure access to a diverse range of high-quality materials.
Hard Wood (RO)
Tob Sax SRL (RO)
Pollmeier (DE)
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TR